NASCAR Driver Brandon Brown, of ‘Let’s Go Brandon’ Fame Says He’s Having Difficulty Finding Sponsors

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NASCAR driver Brandon Brown is having difficulty finding sponsors after his win in early October.
In early October, NASCAR driver Brandon Brown won a race. It was historic – not the win, but the sportscaster’s response to the chants from the crowd.


NASCAR driver Brandon Brown – who unintentionally sparked the phrase ‘Let’s Go Brandon!’ – says the popularity of the phrase has effectively killed his hopes of signing sponsorship deals.

Brown, 28, started the national anti-Biden chant after NBC sports reporter Kelli Stavast confused the crowd jeering ‘F*** Joe Biden‘ for ‘Let’s Go Brandon!’ at a NASCAR event in Alabama on October 2.

The pro-racing driver has now spoken out on the effect the chant had on his professional career as he has had a hard time finding sponsors, saying he’s viewed as a ticking time bomb despite never expressing any political views, beyond disclosing that he is a Republican.

‘It got extremely difficult for us,’ Brown told Sports Business Journal. ‘If you’re a national corporation, that means you sell to all consumers … and unfortunately, when you get dragged into the political arena, people want you to take a side.